News & views

In the run up to Christmas we have been helping new surf clothing brand, Wave Native, to build and launch its new ecommerce surf clothing site, www.wavenative.com. The integration of a full content managed ecommerce system, company blog, gallery, and social media feeds created an extensive site that was completed on time and on budget.

The new brand, which is focussed on selling ethically manufactured surf clothing and leisure wear, went live in early December with a big PR and marketing launch planned for the new year. Keep an eye out for them and support another local business.

Posted Thursday 17th of December 2009

After the success of last year's Gatwick Diamond Business Awards, we were very pleased to be asked to produce another prelaunch campaign and event material for the 2009/2010 awards.

A teaser campaign has already been rolled out and the new site is live. Interest in this year's awards has already topped the previous event and tickets are almost sold out. So get in there quickly!

You can see our work as it progresses on our Flickr feed
And you can follow updates on the awards at the Gatwick Diamond Business Awards Twitter feed

Posted Tuesday 13th of October 2009

Back in June we were very pleased to add the NHS to our client roster. As our work began we soon found that working with a brand that is so integral to British life comes with as many challenges, as rewards.

We asked ourselves; ‘how do we find creative new ways of delivering one of our country’s most recognisable and well-established brands?’

view full story about Delivering an iconic British brand

Posted Wednesday 9th of September 2009

Following their recent rebrand, law firm Adams & Remers turned to us to help them deliver their new brand online. We worked alongside their marketing managers to produce an in-depth online presence that not only serves the needs of their private and business clients, but also comes with a robust admin system, allowing the Adams & Remers staff to update content and news items quickly and easily.

Posted Thursday 2nd of July 2009

Here at Preview we eat, sleep and dream brands, so we jumped at the chance to work with a brand as iconic as the NHS.

We have been working on delivering the NHS brand across a number of new practices in London. Each of the new surgeries will be supported with websites, advertising, signage and direct mail. Our digital team created a cost effect template system that allows us to quickly set up well-structured websites for each of the new surgeries that meet the detailed NHS brand guidelines.

Posted Friday 19th of June 2009

The new brand work for Changefirst had its online roll out this week. We have been working with Changefirst since last year on a number of strategic and digital projects that will be launched over the coming months.

The website was created in conjunction with our lovely friends at Leapfrogg and will have some nice new content and functionality additions soon.

Posted Friday 12th of June 2009

After months of research and planning the first fruits of our work on the new Dr Hal brand has gone live. Over the coming weeks the first wave products and point of sale items will go to print, followed by direct mail and website upgrades.

You can see a taster of the work on the new Dr Hal website. We are all very proud of the work produced so far and are eagerly looking forward to the other brand material currently in the pipeline.

Posted Wednesday 11th of March 2009

We are very pleased to announce that we have begun work on a strategic brand campaign with Vine Resources. A young and growing recruitment agency based in London, they turned to us to help bring their brand forward and drive new business over the course of the year.

We've begun work on devising a campaign strategy and creating a schedule of marketing communications. Work is also underway on developing the Vine identity and printed material. The first fruits of our labour will be seen in the coming months with lot's more brand goodness appearing later.

Posted Friday 13th of February 2009

For the past couple of months we have been working with Lowcostholidays.com on the design of their newly launched website. Working alongside our genius technology friends at Intuitive Systems we developed the overall art direction and a suit of design templates. With a tight deadline and a complex backend system the project provided our designers with a great challenge that we are all very proud to see unleashed in to the world.

Posted Wednesday 14th of January 2009

We have launched our new brand and website for Carrolls Furniture. Since 1975 Carrolls Furniture has been making high quality hand crafted furniture for the likes of the UN offices and the Oval Office in the White House.

We were approached to create a new brand and marketing website to launch themselves in the UK market. The brief was to mix the classic design of the furniture with a contemporary delivery. We achieved this with a strong modernist typreface alongside a redrawn British lion crest. The photography was key to the website, so the pictures were placed in a gallery style environment, to give them due prominence.

Posted Thursday 6th of November 2008