News & views

by nick broom (Fri 16th of October 2009 03:24 AM)

Sadly it seems that the creative industry is one of the few where this is still rife. Have you ever tried to engage a lawyer on a pitch? You'd be lucky to get more than an initial conversation without a bill, yet you have to assume that the skills you are buying will meet your needs with absolutely no guarantee, and there is NO chance to go back and "alter that wording on those visuals" before completion on legal work!!
I agree with Graham that relationships and understanding build business, not free distribution of ideas.

by nick broom (Fri 16th of October 2009 03:24 AM)

Sadly it seems that the creative industry is one of the few where this is still rife. Have you ever tried to engage a lawyer on a pitch? You'd be lucky to get more than an initial conversation without a bill, yet you have to assume that the skills you are buying will meet your needs with absolutely no guarantee, and there is NO chance to go back and "alter that wording on those visuals" before completion on legal work!!
I agree with Graham that relationships and understanding build business, not free distribution of ideas.

by jenny (Thu 27th of August 2009 10:52 AM)

Why would it hurt business?

It is a standard method of finding good people. If you are good, you will win pitches. If you are not what a company is looking for you won't.

It has nothing to do with the economy.

by graham price (Wed 26th of August 2009 12:12 PM)

good question. like the shart.
i'll vote yes it certainly is hurting businesses. i don't think holding a free pitch has ever gain the results i needed. instead the best agency has come from long standing working relationships.