ASDA
Design and build of a digital survey providing secure login and anonymous response reporting.
What we delivered
Digital Marketing
Web Application
Web Design & Build
Brief
To design and build a digital tool for ASDA's nationwide workforce to provide anonymous feedback on Management performance.
How we helped
The team at Criterion Partnership, a Brighton based business psychology consultancy, wrote and compiled all of the appraisal content and process. We designed and built an online 360 feedback system that allowed each ASDA employee to securely log in and complete a series of simple questions, the results of which are compiled in to PDF files for the Senior Managers to access.
Results
Senior Managers throughout ASDA's UK operation are now able to access feedback on Managers.
Time and resource is saved by making this part of the appraisal process accessible online.
Employees can give honest and confidential feedback, on their Managers, without then need for an extensive or imposing interview.
The system was developed to dovetail into a WalMart 'jigsaw' initiative
